Problem

Please don't make another winged Mercury. It's beeh done to death. It can be dignified or clever. We cannot use a messenger-boy device because it is not typical of the company. Our men will wear uniforms and a cap bearing our trade-mark. Please submit some rough ideas in pencil."

Take one or two of your best roughs and finish them in black and white for a line cut. Do not use halftone. Keep them very simple.

Make a flat design in black and one or two oilier colors for the design to go on the trucks.

Design a small sticker to be pasted on parcels. This will incorporate the trade-mark and the lettering, "Delivered promptly, safely, by Saunders' Snappy Service." Size to reduce to two by three inches.

Design some direct-by-mail postcards for possible use. These should be simple, original, striking.

Ideal Facial Proportions

Was this article helpful?

0 0
Pencil Drawing Beginners Guide

Pencil Drawing Beginners Guide

Easy Step-By-Step Lessons How Would You Like To Teach Yourself Some Of The Powerful Basic Techniques Of Pencil Drawing With Our Step-by-Step Tutorial. Learn the ABC of Pencil Drawing From the Experts.

Get My Free Ebook


Post a comment